{"id":318732,"date":"2026-06-10T13:43:10","date_gmt":"2026-06-10T11:43:10","guid":{"rendered":"https:\/\/www.paolaittaa.sbs\/?page_id=318732"},"modified":"2026-07-02T11:40:53","modified_gmt":"2026-07-02T09:40:53","slug":"research-development","status":"publish","type":"page","link":"https:\/\/www.paolaittaa.sbs\/en\/research-development\/","title":{"rendered":"Research &#038; Development"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/2&#8243;]<div class=\"titolo-pl-wrapper \"   > <div class=\"titolo-pl\"   > <h1 class=\"h1 heading   \">The ethics of durable design<\/h1><\/div><\/div>[vc_empty_space height=&#8221;20&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1781768002821{margin-bottom: 0px !important;border-bottom-width: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column width=&#8221;5\/6&#8243;][vc_single_image image=&#8221;317877&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;full-width-image&#8221;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row el_class=&#8221;riga-small&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>When sustainability is discussed, materials and production processes are often the first aspects that come to mind. At Paola Lenti, however, an even more fundamental value lies at its origin: durability.<\/h4>\n<p>[\/vc_column_text]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; content_placement=&#8221;bottom&#8221; el_class=&#8221;ungrid-left spazio-bigger&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_row_inner content_placement=&#8221;middle&#8221; el_class=&#8221;spazio-bigger&#8221;][vc_column_inner width=&#8221;2\/3&#8243; el_id=&#8221;https:\/\/www.paolaittaa.sbs\/wp-content\/uploads\/2026\/06\/FILATI.mp4&#8243;]\n    <div class=\"player-video-background-ext \">\n        <video id=\"player6aa17e69ae153\" playsinline autoplay loop muted >\n            <source src=\"https:\/\/www.paolaittaa.sbs\/wp-content\/uploads\/2026\/06\/FILATI.mp4\" type=\"video\/mp4\"\/>\n\n        <\/video>\n\n    <\/div>\n    [vc_empty_space height=&#8221;70&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;317383&#8243; img_size=&#8221;large&#8221; css=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;317381&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>An ethical principle that finds expression in the in-house development of mono-material textiles and products designed for easy disassembly, in the recovery of textile remnants, and in a production entirely based in Italy.<\/h4>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner el_class=&#8221;spazio-bigger&#8221;][vc_column_inner][vc_empty_space height=&#8221;150&#8243;][vc_single_image image=&#8221;317802&#8243; img_size=&#8221;full&#8221; alignment=&#8221;right&#8221; css=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;riga-small&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>It is at the heart of the company&#8217;s design process that responsibility takes shape, finding expression every day through tangible choices.<\/h4>\n<p>[\/vc_column_text]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;317793&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;60&#8243;][\/vc_column][\/vc_row][vc_row el_class=&#8221;riga-small&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>Within the Research and Development Centre, the creative and production process is driven by a close-knit team of professionals working in constant dialogue with engineers, prototypists and artisans, both within and beyond the company.<\/h4>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221;][vc_column][vc_row_inner el_class=&#8221;spazio-bigger&#8221;][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/6&#8243; css=&#8221;.vc_custom_1782725893886{margin-right: 0px !important;margin-left: 0px !important;}&#8221;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>Through collaborations with research institutes and certification bodies, the team develops sustainable solutions, transforming designers&#8217; visions into original, one-of-a-kind products.<\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[vc_single_image image=&#8221;317868&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;317891&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221;][vc_column][vc_row_inner el_class=&#8221;spazio-bigger&#8221;][vc_column_inner width=&#8221;1\/4&#8243;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[vc_single_image image=&#8221;317370&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>\n    <div class=\"player-video-background-ext \">\n        <video id=\"player6aa17e69ae258\" playsinline autoplay loop muted >\n            <source src=\"https:\/\/www.paolaittaa.sbs\/wp-content\/uploads\/2026\/06\/PERSONE-OK.mp4\" type=\"video\/mp4\"\/>\n\n        <\/video>\n\n    <\/div>\n    [\/vc_column_inner][vc_column_inner width=&#8221;2\/6&#8243; css=&#8221;.vc_custom_1782725893886{margin-right: 0px !important;margin-left: 0px !important;}&#8221;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>Dedicated departments within the company preserve and cultivate the manual skills that are fundamental to our production. Here, techniques such as sewing, weaving and embroidery are taught and passed on, ensuring the continuity of rare and highly specialized expertise developed through years of experience and shared practice.<\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div><div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[vc_custom_heading text=&#8221;photo Maurizio Natta<br \/>\nvideo Fabrizio Polla Mattiot<br \/>\n&#8211;<br \/>\n\u00a9 Paola Lenti srl, all rights reserved&#8221; font_container=&#8221;tag:p|font_size:16%20px|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221;]<div class=\"spazio_responsive_small  \"  > <div class=\"spacer\"><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;20&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1781768002821{margin-bottom: 0px !important;border-bottom-width: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column width=&#8221;5\/6&#8243;][vc_single_image image=&#8221;317877&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;full-width-image&#8221;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row el_class=&#8221;riga-small&#8221;][vc_column][vc_column_text css=&#8221;&#8221;] When sustainability is discussed, materials and production processes are often the first aspects that come to mind. 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